Tourism Policy & Access: Jamaica’s Ministry of Tourism says 60 public beaches across the island offer free access, pushing back on online claims that locals are being blocked from the coast. Tourism Partnerships: The Tourism Enhancement Fund (TEF) and UTech Jamaica signed an agreement to support the TEF Tourism Innovation Incubator, aiming to expand training and help tourism entrepreneurs grow. Cruise & Maritime Spotlight: Prime Minister Andrew Holness opened the Alpha Mercy Historical Centre in Kingston, funded partly by TEF, positioning it as a new cultural tourism draw. Airlift & Connectivity: WestJet announced a bigger winter Caribbean push, including new Winnipeg nonstop routes to Belize City and Punta Cana and more flights to Montego Bay. Resort Updates: Sandals unveiled new Jamaica destination-wedding offers for 2027 at select resorts, including a free Sweetheart Wedding Package and waived fees. Business & Jobs: Jamaica’s recovery from Hurricane Melissa remains a long road, but new projections suggest the economy could return to pre-Melissa output by 2027 as reconstruction ramps up. Diaspora & Culture: “What’s Your Story Jamaica” is bringing its million-dollar true-life storytelling format to Fort Lauderdale with Kingston finalists set to perform in September. Safety & Reputation: Jamaica’s beach-access debate continues to draw international attention, while the wider tourism conversation also includes concerns about fraud and scams reported in Jamaica abroad.