Tourism Governance Overhaul: Tourism Minister Edmund Bartlett says Jamaica is moving to modernize tourism oversight with a new Tourism Authority and supporting legislation under the “Tourism 3.0” agenda, aiming for a clearer, faster, stronger governance framework. Industry Leadership: Bartlett also congratulated O’Brian Heron on his election as president of the Jamaica Hotel and Tourist Association (JHTA), while S Hotels CEO Christopher Issa was named JHTA Hotelier of the Year for leadership during Hurricane Melissa recovery. Cruise-to-Stay Strategy: The Jamaica Tourist Board (JTB) is pushing “cruise conversion,” targeting more cruise passengers to return as overnight visitors to boost local spending beyond port arrivals. Luxury Resort Reopenings: Three Sandals properties in Jamaica—Sandals South Coast, Sandals Montego Bay, and Sandals Caribbean Cay—are set to reopen in Nov/Dec 2026 after a combined $200 million renovation. Tourism Growth Partnerships: Jamaica’s tourism push also includes new initiatives like a planned synthetic ice partnership for the Jamaica Ice Hockey Federation and ongoing efforts to expand visitor experiences and natural offerings. Economic Backdrop: STATIN reports Jamaica’s economy contracted 4.1% in Q1 2026, with accommodation and food services down 16.6%, underscoring the urgency of tourism reforms.